Matt

xName: Matt Heiser

Website 1: [|EMC] Website 2: [|University of Oregon] University of Oregon-** The home page for University of Oregon is not as elaborate as you would expect a big powerhouse school like them to have. It has a very basic school color theme with very limited pictures. There is nothing really that catches your eye and stands out. It has the basic admission information and news about the school, but the sports page is completely different. When you click on the athletics tab it take you to another page with a link to a completely different site for only University of Oregon sports. The sports site is very attractive and appealing to everyone interested in both men’s and women’s sports. On the sports page you can share it directly with Twitter and Facebook. It also has its own blog directly on the website. The site is very interactive as well. Along with the blogs it has fan polls and you can become a member of the site and sign in. On the home page it has the full weeks schedule along with video and picture highlights of previous games.
 * EMC-** Since 1998, EMC has appeared to be on the cutting edge of web technologies and advancements. “Your information is one of your most strategic assets. You can count on EMC to keep innovating ways to store, protect, optimize, and leverage information, all with the aim of contributing to your ongoing success.” (Joe Tucci- Chairman, President, and CEO) In the late 90’s to early 2000’s, EMC was erupting with business and its stock was through the ceiling. It had to be on the newest and best trends especially with their marketing. Their website at the time, to me, was surprising sophisticated. It had changing information powered by Java. Also, it included updates for its happenings through out the world, which shows its updates. Now only a decade later, EMC’s website is fresh, attractive, and informative. It has a customer/ partner login which in Web 2.0, the ability to be interactive with the site is the whole idea. The site is also in over 20 languages, which shows worldwide relevance. That is important because they are located all over the globe. The ability to share this site is a big part of Web 2.0, EMC can be shared with over 170 blogs and websites directly through their home page. On the home page the site features a revolving slide show with links to the articles they are presenting. The home page also has a News/ Analyst Reports/ and Events box that shows the happenings involving media within the company. The site markets its newest products right on the home page along with about that product. It is safe to say EMC is on the cutting edge of Web 2.0.

Eastbay-** This is one of the most popular sporting gear websites in the US. Being a teenager and having many teenager friends, I don’t know many people who are not subscribed to the Eastbay magazine. You may not directly buy from Eastbay, but it gives you a really good perspective of what items and apparel are out seasonally and by what is "in". This is also an interactive website. You can become a member and login and get discounts and sales emailed and shipped to you. It has updates multiple times a day with different pictures of products. It is clear that there are many updates because new products that I am aware of are featured at times. One thing that contradicts the new updates is a video of Terrell Owens on the front page. It says he is a member of the Dallas Cowboys, but we all know he is on the Buffalo Bills. An important thing I noticed is Eastbay does a great job of marketing relevant products especially coming up into winter. Items such as winter boots and especially indoor training.
 * Website 3: [|Eastbay]